Deliverables
Strategy
Branding
Digital
Experiential
Good work, works.
Case Study: Hudson/Hawk
Hook’s relationship with Hudson/Hawk commenced in 2013 when we crafted the brand identity in collaboration with founders, Paul Catlett and Thad Forrester.
Fast forward a few years and business is booming. With 115+ employees and 12 locations in four markets: Springfield, Columbia, Kansas City and Bentonville, Arkansas — Hook has continued to work with HH in an ongoing role that consists of support with brand design, new market launch strategy, hiring and retention alongside bringing new product to market (more on that later).
Hudson/Hawk
The Barbershop for All Generations
Intentionally avoiding trendiness, Hudson Hawk’s branding, from its logo to interior designs, is consistent throughout. Each barber shop has a premium, refined aesthetic fusing industrial and midcentury designs.
