Branding is your anchor.
We’re your
Hook.

β†’ In a sea of sameness, we exist to help brands catch attention.

Hook is a design studio, based in Springfield, Missouri, specializing in custom brand identity and web design.

β†’ Learn more about our Hook, Line, Sinkerβ„’ process

Hook Creative Web Design Office in Springfield, MO

We love what we do.

Between the boatload of us, we’ve worked with government agencies, donut shops, non-profits, NBA players, rock bands and retailers. We’ve worked with some of the best. We’ve also worked with the beginners, the dreamers, and the visionaries.

As long as you’re passionate, it’s all the same to us.

Good work, works.

We believe our work speaks for itself, but we’ll let you be the judge.

Invo Solutions
Branding & Identity, Website

Staay Pet Supplements
Naming, Branding & Identity, Website

Big Blanket
Naming, Branding & Identity

Taco Habitat
Branding & Identity

Loose Goose
Naming, Branding & Identity

Vos by Kienstra
Naming, Branding & Identity, Website

Hudson/Hawk
Branding & Identity

These are the services our studio focuses on.

We are not a full-service agency. Rather than taking a generalist approach, our studio specializes in design with an emphasis on branding and websites.

Branding icon

Brand Identity

Your brand identity should be an accurate reflection of who you are: fully aligned and intentionally built around your company’s mission and vision.

  • Logo Design

  • Brand Identity

  • Creative Direction

  • Iconography

Packaging & Label Design Icon

Packaging

Your brand narrative should be baked into your packaging design, ensuring the outside matches the quality of what’s inside.

  • Packaging Design

  • Label Design

  • Sales Kits

  • Catalogs

Web Design Icon

Web

Every pixel has a purpose. One of your most valuable brand touch points, your website should be an accurate reflection of your identity.

  • Design & Development

  • Search Optimization

  • Squarespace Specialists

  • Webflow Experts

Print Design Icon

Print

From stationery to billboards to apparel, we love the opportunity to tangibly bring a brand to life through print design and production.

  • Stationery

  • Posters

  • Signage

  • Apparel

Things we believe

We’re best understood through the words we live by. These values are the compass that steer our ship.

  • The world’s greatest idea is worthless without execution.
    Inversely, a decent idea can move mountains with the right strategy and creative (magic and logic).
    As an agency, we understand and explore both sides in every aspect of what we do.

  • Most people look at problems as an obstacle in their path, but the reality is that the obstacle is the path. Everything that happens β€” good or bad β€” is a chance to learn and improve. You don't always have complete control of your circumstances, but you can have control of your attitude and how you respond.

  • We work with conviction and believe nothing worth doing comes easy. We aim to challenge assumptions and love to work with clients who do the same. This means we might push back on an idea we don’t believe has merit (in a kind loving way like a parent might do). We expect you to do the same.

  • We prefer to work with those who challenge both assumptions and the status quo. High-quality relationships yield high-quality work.

  • We’ve intentionally chosen to remain small. It allows us to be nimble and more effective. It ensures we add immense value to those we partner with. It means if you work with Hook you will be working with seasoned vets, not junior designers or interns (sorry interns!). It also means we can’t work with everyone. We’re good with that.

Brands we’ve partnered with

(Just to name a few.)

Rapid Robert's Springfield, MO
Fight CRC Logo
Vantage Rooftop Lounge Logo
John Kail Springfield, MO Attorney
Hotel Vandivort Springfield, MO

Like what you see?
Let’s talk.